We worked with an agency partner, Gigantic Idea Studio to produce this 30-second spot for Alameda County’s Clean Water Program as part of a public awareness campaign about urban runoff.
Concept: Gigantic Idea Studio needed a video partner to produce and edit a 30-second movie theater spot that would integrate well with Clean Water Program’s existing campaign.
Execution: We worked with Gigantic Idea Studio to adapt existing graphic assets for the spot, record voice-over, edit and deliver a 30-second spot according to several sets of format specifications in the media buy. The spot was aired in Alameda County movie theaters during the 2012 holiday season.
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