??? We worked with Kitsbow Cycling Apparel to create a short film about making time for adventure in the midst of a busy life. Kitsbow Cycling Apparel was planning a campaign to encourage their customers and supporters to get out for 36-hour adventures close to home in the midst of their busy lives – to […]
We’ve produced campaigns for all types of businesses and nonprofits. Social video* can be used to meet many different objectives. All of these categories serve to build relationships with customers and supporters, generate social media conversations, build brand exposure, and strengthen brand identity. These categories of social videos are not rigid and frequently overlap. They are meant to provide ideas for all the ways social video can be used.
*The term, “social video,” has started to be used to describe the synergy between online video + social media + marketing. Social videos are about relationships, not sales.
?? We worked with the Niagara Cares Foundation to produce a mini-documentary about their recent work implementing a clean water system with Global Brigades in El Jiote, Honduras. watch the video Niagara Cares Foundation wanted to tell the story of their clean water implementation project with Global Brigades to build support for their Corporate Social […]
We worked with the Noyo Center for Marine Science to produce a series of videos about their work advancing ocean conservation through education, exploration and experience. watch more videos Noyo Center for Marine Science needed a series of videos to tell the story of their work on the North Coast of California and support their […]
We worked with San Francisco AIDS Foundation to develop, shoot and edit a mini-documentary that tells the story of the Black Brothers Esteem program’s impact in the community. watch more videos African American men who are gay, bisexual and same gender loving are at a disproportionately higher risk for HIV infection. Black Brothers Esteem is […]
We worked with Northstar school to tell the story of their faith-based education program for muslim students that nurtures the mind, body & spirit. Concept: In collaboration with Northstar’s advisory board and administrators, we pre-interviewed students, teachers and parents, developed a story outline, captured all footage on location and crafted this mini-documentary. It premiered at […]
We worked with Cora to produce two videos launching their brand of organic cotton tampons and menstrual pads. Concept: We worked with CORA’s co-founders and marketing director to refine a script that would create a strong emotional appeal with women with health concerns about conventional menstruation products, and show the benefits of their products. The […]
We worked with Ducks Unlimited to produce a video highlighting a successful wetlands restoration project at Eden Landing in Hayward, CA. Concept: We partnered with Ducks Unlimited and San Francisco Bay Joint Venture to develop and produce a series of videos showing successful wetlands restoration projects in the San Francisco Bay, proving that wetlands restoration […]
We worked with Social Advocates for Youth to tell the story of one of their clients, who found housing and a job through their services. This mini-documentary was used in an in-person fundraising appeal, and an online giving campaign. Concept: Our filmmaking team spent 2 days with Jada, filming in a home, work and life […]
We worked with McEvoy Ranch on a mini-documentary that tells the founding story of the ranch, and the process behind their award-winning olive oil. Concept: Our filmmaking team spent 3 days at the ranch, interviewing farming and olive oil production staff, and capturing beautiful images of the ranch. We worked to craft a story that […]
We worked with Visit Fort Bragg to create a series of videos highlighting tourism on the Mendocino Coast. The series has received over 190K online views and is currently being used across social media channels, in pre-roll and broadcast advertising. Concept: In collaboration with the Chamber of Commerce, City of Fort Bragg and Visit Fort […]